Why AKTO’s new BA (Hons) Photography with Video is the only program the modern Image Expert needs.
Today, an image is no longer just a “click.” It is the most powerful communication tool and the foundation upon which every modern creative identity is built. At AKTO, we don’t just teach you how to operate a camera; we train you in visual perception and critical thinking, so you can “read” the world and dominate the evolving visual ecosystem.
From Autonomous Image to Integrated Project
At AKTO, we go beyond the production of isolated images. We train creators who think at the project and visual storytelling level:
- Cohesion & Research: Learn to develop projects with semantic cohesion, where each image communicates with the next.
- Visual Research & Discourse: You don’t just create images; you articulate a discourse about them. Through research, you place your work at the center of contemporary culture.
Become a Modern Creator (Hybrid Creator)
The era of being “just a photographer” is over. Today, content creation demands professionals who dynamically expand into Video & Audiovisual Production. The market seeks creators who can transition from still to moving images (video) with equal ease. The BA (Hons) Photography with Video offers you this dual training, making you highly sought after by digital agencies, fashion brands, and media groups.
Specialize in the direction that expresses you:
- Visual Art & Documentary: For in-depth artistic and social research, the application of modern documentary practices, and the formation of a personal creative identity.
- Editorial & Advertising: For professional specialization in fashion, advertising, and commercial imagery (stills & motion).
AI & Tech: Your Superpower
While others worry about Artificial Intelligence, you will learn to control it. The program integrates computational imaging and AI tools at its core. You will evolve into a Creative Director / Curator who strategically evaluates technological opportunities to give a modern form to their creative vision.
Professional Preparation from Year 2
Already from the second year, the program focuses on your professional readiness, so you can be fully adaptable and flexible:
- Real Work Projects: Participate in real projects through the school’s collaboration with companies and organizations, building a portfolio in actual working conditions.
- Communication Strategy: Train in managing the overall communication of your work through modern channels.
- Networking & Networks: Focus on creating connections with the market and evaluating professional opportunities.
Fields of Action & Professional Influence
As an Image Expert, your activity extends across the entire spectrum of the modern visual industry, offering you the flexibility to move where your own interest lies:
- Commercial & Branding: Fashion & Beauty editorials, advertising photography, Product & Food photography for brands and e-commerce.
- Performing Arts & Cinema: Theater and performing arts photography, Unit Stills in cinema, and backstage documentation.
- Spaces & Corporate: Architectural and Interior photography, corporate communication, real estate, and lifestyle content.
- Social & Documentary: Photojournalism, social reporting, event coverage, and sports photography.
- Visual Art & Research: Fine Art photography for galleries and museums, exhibition curation, and artistic research.
- New Media & Motion: Video production, digital storytelling, and audiovisual content for digital agencies and media groups.
- Education & Mentoring: Teaching and organizing workshops at academic and private levels.
Learn from the Image Experts who shape the international scene
You will have a team of acclaimed mentors (MA / MFA / PhD) with many years of experience in academic institutions and organizations abroad. Creators with an active role in the international artistic and commercial scene, who connect academic research with the real demands of the image industry. They offer you not only knowledge but also the necessary networking and connections you need to position yourself successfully in the global market.
Experimentation, Materiality & Self-Publishing
We support experimentation and materiality in your creative expression through the expansion of artistic practices:
- Self-Publishing (Zines & Books): Learn to design and publish your own work, giving material substance to your creations.
- Innovative Digital Practices: Use new technologies as tools to enhance your creative footprint, without losing touch with materiality and experimentation.
- Dark Room & Studios: Access to dark rooms and fully equipped studios to explore the limits of the image.
A community that provides space for creative expression
At AKTO, you will find a vibrant community where diversity is a source of inspiration. A safe space of acceptance and inclusivity, where you can experiment, evolve, and find your personal artistic identity.
Studies with International Prestige
If you want to develop into an image professional who can create, narrate, and communicate through photography and video, AKTO’s new BA (Hons) Photography with Video offers the knowledge, tools, and experiences required by the modern creative industry. You study in Greece and receive a Degree from Middlesex University London, through the longest-standing collaboration between a College and a University in Great Britain in Greece.
Discover more about the program and take the next step towards an international career in the world of image.
